As soon as a new keyword is added to a project, contentbird starts monitoring its Google position. Regardless of whether:
the keyword of a content idea
or
a content (status does not matter).
A new keyword always means one that is not yet in the project's keywordset.
If a keyword is assigned to a content idea and another URL of the project already ranks for the keyword, this will be visible under Analysis > Monitored Keywords.
To have the position of a keyword no longer monitored, it must be deleted from the keywordset, see: https://intercom.help/contentbird-2/setup-und-technik/setup/wie-konnen-keywords-aus-der-ranking-uberwachung-geloscht-werden