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LinkedIn Integration

How do you connect LinkedIn with contentbird?

S
Written by Sophia Siddig
Updated today

#operations #integrations #socialmedia


Overview

To publish content directly from contentbird to LinkedIn, your project must be connected to a LinkedIn company page.


Important limitations of the LinkedIn API

  • Only company pages can be connected (no personal profiles)

  • Posts are only distributed to the company pageโ€™s followers

  • Only one company page per project can be connected

  • Only one image or one video per post is allowed

  • No image/video if a content URL is included
    โ†’ LinkedIn automatically pulls a preview image from the link

  • Posting LinkedIn Articles is not supported


New features (since March 31, 2026)

The LinkedIn integration has been extended with:

  • Thumbnail selection for posts

  • Ability to pin the first comment

๐Ÿ‘‰ These features give you more control over presentation and engagement.


1) Initial LinkedIn connection

The connection is made via your personal LinkedIn account, which must have access to a company page.

Navigation in contentbird:

  • Administration โ†’ Projects

  • Select project

  • Open the Integrations tab

  • Select LinkedIn and start the connection

Steps:

  • Log in with your LinkedIn account

  • Grant access to contentbird

  • Select one of your available company pages

  • Save your selection

๐Ÿ‘‰ After successful connection, LinkedIn features become available in the tool.


Important note

Removing the LinkedIn connection can affect multiple projects:
If your LinkedIn account is used across several projects, the connection will be removed there as well.


2) Reauthorization

  • The connection must be renewed every 365 days

  • contentbird provides a renewal link one week in advance

  • Click the link and confirm the connection again


Additional information

Learn more about using LinkedIn for content distribution:
โ€‹https://de.contentbird.io/blog/social-media/content-distribution/


Conclusion

The LinkedIn integration allows you to publish directly to company pages.

๐Ÿ‘‰ With new features like thumbnail selection and pinned comments, social posting becomes more flexible and strategically manageable.

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