#operations #integrations #socialmedia
Overview
With the Instagram integration, you can publish posts directly from contentbird—provided you are using an Instagram Business profile.
Setup
📍 Administration → Projects → Integrations
Steps:
Select the Instagram integration
Connect your account via the authentication process
Requirements
You need an Instagram Business profile
It must be linked to a Facebook company page
👉 Setup guide:
https://www.facebook.com/business/help/898752960195806
Features
After successful integration, you can:
Publish posts directly from contentbird
Use hashtags
Mention other users with @
New features (since March 31, 2026)
For Facebook & Instagram, the following features are available:
Location tagging
Audience targeting
Collab posts (shared posts)
Thumbnail selection
👉 These features allow for more precise targeting and improved presentation of your social posts.
Important notes & limitations
Facebook connection required
→ Only Facebook pages linked to an Instagram Business profile are supported
Media limitations
→ Maximum of 20 files per post
Hashtags
→ Unlimited usage
Mentions (@)
→ Supported, but without autocomplete
→ Usernames must be entered manually
Format requirements
→ Specific requirements apply for images and videos
→ See the related FAQ article for details
Best practices
Verify the Facebook connection beforehand
Ensure correct image and video formats
Use hashtags strategically to increase reach
Double-check usernames when mentioning accounts
Conclusion
The Instagram integration allows you to publish content directly from your workflow, saving time and keeping your social media activities fully integrated into your content process.