Placeholders for the AI Assistant

#allusers #ai #aiassistant

The AI Assistant automatically accesses data from your content ticket to generate more relevant, context-aware results.

You can also reference this data directly in your prompts using placeholders in curly brackets, such as {{title}} or {{briefing}}.

Specific fields from your content ticket can be embedded into prompts.

👉 Everything inside a placeholder is automatically replaced with the corresponding content from your ticket.

This means you don’t have to rewrite information every time—you can simply reference it.

Title – {{title}}
Refers to the current working title of the content

Keywords – {{performanceKeywords}}
Includes all keywords assigned to the content

Editor Content – {{editorContent}}
Refers to the full text currently in the editor

Briefing – {{briefing}}
Uses the stored content briefing

Story – {{story}}
Represents the specific angle from your strategic topic planning

Topic – {{topic}}
The overarching topic from your strategy setup

Language – {{language}}
Uses the language defined in the content

Persona – {{persona}}
Refers to the defined target audience

Customer Journey Phase – {{customerJourneyPhase}}
Uses the assigned stage in the customer journey

Type – {{type}}
Refers to the content type (e.g. blog post, landing page)

Highlighted Text – {{highlightedEditorText}}
Refers only to the text you have selected in the editor

👉 Especially useful for:

Using placeholders makes your prompts more efficient and consistent.

👉 You can directly work with existing content instead of rewriting context—resulting in faster and more accurate AI outputs.